A/B testing: A method of testing where two versions of content with a single differing variable are compared to determine which yields better results Artificial intelligence (AI): A field developing intelligent machines and software that simulate human thought or work Area chart: Represents data in the same way as a line chart, but with the […]
A/B testing: A method of testing where two versions of content with a single differing variable are compared to determine which yields better results Accessibility: Considering the needs of people with disabilities when products, services, and facilities are built or modified, making them usable by people of all abilities Acquisition email: An email sent to
Transaction disputes can happen from time to time. One way to help avoid cases is to understand some of the most common problems that customers face. The most common reasons for an order going wrong are: Item Not Received (INR) Your buyer didn’t receive an item they’ve ordered and paid for. Significantly Not as Described
E-commerce transaction disputes Read More »
Have you received a notification that your website might have been compromised? You suddenly remember that strange attachment from your bank you unknowingly opened, or that plugin you’ve been meaning to remove. Regardless of the cause, your next steps to repair and secure your website are extremely important to avoid any serious consequences. Step 1.
What to do if your website is hacked Read More »
When running a google ad there are certain sizes that you may need to use. These graphics will help to attract more users to your ad. Rectangle Minimum size: 600 x 314 pixels. Recommended size: 1200 x 628 pixels. Max size: 4096 x 4096 pixels. Square Minimum size: 300 x 300 pixels. Recommended size: 1200
Local SEO or otherwise know as local search engine optimisation. Is where you list your business on local sites. This then gives your web site and business more credibility and more traffic. Most of the listings are free listings, some may have a fee or may require a fee to upgrade to additional services. Directory
Directories for local seo Read More »
The stating point of a digital strategy is your internet security. You need to ensure that all your devices like mobiles, tablets, laptops and computers are secure. A breach on any of these devices can effect your business and downtime. Some applications that can help you with your online security are: – ESET – Kaspersky
When you make use of images or artwork on your web site or social media pages you must be aware that images that you download off the internet may have a copyright. It is important that you make use of royally free images these can also be called stock picks. The following 4 sites you
Where to find free images Read More »
Citations Tool search engines use to trust that a local business is an appropriate place for which users are looking Content Optimizing Process of improving the quality and relevancy of a website’s content Google trends Keyword research tool that lets you type in different keywords to find out information about how that keyword is being
A/B test: A method of testing where two versions of content with a single differing variable are compared to determine which yields better results Accessibility: Refers to considering the needs of people with disabilities when products, services, and facilities are built or modified, making them usable by people of all abilities Ad auction: A process
Social Media Marketing Read More »
